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The world today is overcrowded with a lot of brands Washington Redskin Throwback Jersey , and most of these brands have brand managers who create awareness about their brand and promote it better. In effort to do their jobs, brand managers are each fighting for the pie of their targeted market share. Below is a list of prominent challenges faced by a brand manager and how a mobile device can be leveraged to solve some of those challenges.

Challenges of Brand Managers
Intense competition is making brands struggle for the mind space of the consumer. Brands are striving hard to make an impact in the daily life of an average consumer. As a result, the regular consumer is being exposed to a large volume of advertising messages from multiple communication mediums every day. Amidst the resulting advertising clutter Tennessee Titans Throwback Jersey , the brand manager has to position his brand at the right place and at the right time.

New channels of communication are being discovered at an increasing pace. Brands, in order to stay competitive, are using multiple channels to touch base with consumers. These multiple communication channels include both traditional and newer channels for communication. The advent of digital channels has changed the way brands are interacting with consumers. So Tampa Bay Buccaneers Throwback Jersey , brands using multiple channels for marketing are facing challenges to deliver a consistent brand message across all the channels.

It’s no longer a world where the brands just create an impression about them; it is now a world of engagement. With fast changing consumer perceptions, there is a need for more than just creating a brand image. Consumers are empowered with technology like never before.Customers have begun to listen and actively participate in engagements, reviews and recommendations. The brands need to engage consumers at every possible point and have dialogue with them to stay relevant and survive in the highly competitive market.

Leveraging Mobile
A mobile marketing campaign is effective in sharing info or content directly with the targeted and select audience rather than broadcasting to the general public. This helps brands cut through the advertising clutter.

Due to higher mobile penetrations Seattle Seahawks Throwback Jersey , the true reach for the brand with a mobile marketing campaign is highest when compared to other methods of marketing campaigns. People carry mobile devices with them all the time. The brands now not only have the ability to engage consumers at every possible point, but also have dialogue with them.

One of the most important advantages of mobile marketing is location tracking. Location targeting gives marketers the ability to analyze and understand the behavior and needs of consumers so that the brands can engage with prospect consumers in a meaningful way.

The other advantages of mobile marketing are as follows:
• It is the most cost-effective method of marketing with a very high return on investment if the marketing campaign is implemented effectively.
• Mobile marketing campaigns have the ability to go viral instantly. If the campaign is good enough, in all probabilities San Francisco 49ers Throwback Jersey , it will be shared across mobile devices giving the campaign a larger visibility.
NEW DELHI, Sept. 27 (Xinhua) -- A passenger plane on Wednesday made an emergency landing at an airport in the central Indian state of Chhattisgarh after suffering a bird hit, officials said.

However Pittsburgh Steelers Throwback Jersey , all passengers and crew members of the domestic flight operated by low-cost private carrier Indigo are safe, a senior aviation official said.

The Indigo flight made the emergency landing at state capital Raipur's airport en route to the eastern city of Kolkata soon after take-off, he said.

A probe has been ordered into the incident by India's civil aviation regulator Philadelphia Eagles Throwback Jersey , the official added.

The incident came days after a passenger plane of India's national carrier Air India went off the runway and rolled partly into a drain after landing at an airport in southern city of Kochi.

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